Partners
Sainsbury's Active Kids
I am delighted to support once again Sainsbury's Active Kids in 2010 as part of my ongoing campaign to inspire UK children to ‘get off the sofa’ and lead a more active lifestyle.

I have been part of the campaign since it was first launched in 2005, to help getting kids active in order to keep them healthy and also address confidence and self esteem issues.
In 2009 Sainsbury’s has donated over £16.8m worth of equipment, and we hope to make a real difference again in 2010.
Active Kids is based on a system of vouchers that schools can exchange for a variety of sports and activity equipment and experiences. Customers are given one Active Kid voucher for every £10 spent in store. Customers are rewarded with extra Active Kids vouchers when they buy healthy products such as fruit and vegetables.
This year I appear in a Sainsburys Active Kids TV ad with Jamie Oliver! Click here to watch it
You can get all the info including my 16 tips, how to get involved and watch videos on the new Active Kids website packed with fun and interesting features.
click here to visit the website




